Conference Program
29 November
- 09:0010:00Visitors registration
- 10:0010:10MODERATOR'S WELCOME SPEECH
- 10:1010:35Sally Eaves: ICO’s and Emerging Token-Based Economy
- The current state of the market Where are we heading?
- Displacement of traditional markets for public and private investment
- The evolving regulatory, investment, business and societal landscape
- 10:3511:00NICOLAI OSTER: Tokenization - Past, Present and the Future
- 11:0011:25Aleks Bozhinov: Epic Growthacking Techniques
- Growthacking tactics for Pre-ICO stage
- Marketing strategies during ICO
- 11:2511:50Dr. Julian Hosp: How to succeed with your ICO
- Idea & competition
- Execution & development
- Team
- ICO structure & legal
- Marketing & communications
- 11:5012:15David Siegel: Token types and Business models
- 12:1513:00THE PITCH SESSION WITH EXHIBITION AREA ATTENDEES. ROUND 1
Companies that are represented in the exhibition area will make short presentations of their projects and technologies
- 13:0014:05Coffee break
Networking time
- 14:0514:55THE PITCH SESSION WITH EXHIBITION AREA ATTENDEES. ROUND 2
Companies that are represented in the exhibition area will make short presentations of their projects and technologies
- 14:5515:20Lars van de Ven: Initial Coin Offerings: the regulator's perspective
- 15:2015:45Edan Yago: Controversial issues and hot problems. What's wrong with an ICO concept?
- How will mainstream users use token-based services?
- How will they manage a world of multiple different tokens and services that don't accept fiat payment?
- 15:4516:30Panel discussion: How to properly launch a token?
Moderator: Jonathan Chester
- 16:3016:55Juergen Hoebarth: ICO Marketing 101
- How to successfully market an ICO, how to tap into the communities, how to generate buzz and what needs to be done to be visible
- Gaining a realistic picture of efforts needed by putting rose-coloured glasses aside and offering the real deal
- 16:5517:20ARNAB NASKAR: ICO self regulation – a best practice code for a successful secured token offering
- 17:2017:30Moderator's closing remarks
- 17:3018:00Evening Networking
Networking Time
